Free ebook
How to make employer branding work with storytelling
We've helped businesses hire more than 1.4 million great people.
Talent professionals know that employer branding is important. 80% of talent leaders believe employer branding is a key driver of making quality hires, yet only 50% of companies we surveyed believe they have a proactive brand strategy.
Employer branding and talent attraction teams increasingly put a great deal of work into trying to present an authentic employer brand to candidates using a wide range of tactics, but does that effort pay off? Where should teams focus their energy to have the most impact alongside other budget considerations?
In this guide, we take a detailed look at results of our research study with Immersion Neuroscience, and discuss how storytelling can work for HR to improve employer branding and authenticity.
New to managing employer brand? Here’s how to get started
