Watch now: Expand your talent communities: the power of targeted campaigns

As jobseeker expectations evolve, the importance of a personalized candidate experience has skyrocketed. But today’s talent teams are stretched thin —how can recruiters work smarter, not harder, to boost their talent pools and deliver a stand-out experience to prospective applicants?

Watch this insightful session on the transformative power of targeted recruitment campaigns in elevating the candidate experience and driving more, higher-quality applicants. We share how talent teams can take a leaf from marketing’s book to craft custom campaigns to attract top-tier talent from both their internal and external target talent segments.

Joined by Karen Neov, Sr. Program Manager, Talent Marketing from PagerDuty, we explore real-world examples of campaign-based sourcing in action. Watch to see how these tactics deliver outstanding candidate experiences, foster meaningful relationships and drive better quality hires within your organization.

You’ll learn:

  • The principles of proactive talent sourcing to uplift your talent strategy
  • How to structure your recruitment campaigns to turn interest into applications
  • How to tailor your content for specific talent segments to drive engagement
  • How to utilize your career site for targeted event landing pages and outreach
  • Plus see real-world examples of campaign-based sourcing in action

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